Podcasts are another web resource that not many people think of when they think "business plan". True, you don't get the same visual education from a podcast as you do from a webinar, but listening to someone describe the process might be just what you need to motivate you while on a long commute, at the gym, or sitting at home. And with a lack of visual information, they might seem less overwhelming than looking at an online presentation or sample business plan.
A good business plan communicates one's ideas to people, communicates his mission, objectives, management approach, responsibilities and demonstrates how one's strategy will increase profitability and performance, identifying his audience without overreacting his aims and objectives of his business plan. A business communicates in two ways- Internal communication and External communication. Internal communication includes communication of corporate vision, shared value, strategies, guiding principles and employee motivation. External communication includes branding, customer relation, marketing, advertising, media and public relations etc..